Defining A Brand

Defining A Brand

Defining A Brand Defining your brand is like a journey of business self-discovery. It can be difficult, time-consuming and uncomfortable. It requires, at the very least, that you answer the questions below: • Write down your company’s mission• The benefits and...
Brand Success

Brand Success

Brand Success A Brand is the most valuable real estate in the world, a corner of your consumer’s mind. A Brand is very different from a product or service. A brand is intangible and exists in the mind of the consumer. Different people have different perceptions of a...