BRANDING FOR THE FINANCIAL SECTOR

The Property Bloke.

Brand Strategy
Logo and Brand Style Guide
B rand Design
Print Communications
Website Design
Content Writing
Social Media Marketing

Background

The Property Bloke is a coaching and mentoring solution. The business assists in helping customers keep their property investment on track.

PSD was engaged to develop a brand strategy. We also produced associated communication assets to launch the new brand to market.

Approach

From our initial brand strategy session we began by assessing the current competitors, market conditions and the needs of customers. From this information we formulated the The Property Blokes’ unique selling opportunity. This allowed us to develop a communication strategy and commence work on the customer engagement strategy.

After creating the brand logo and visual identity system we engaged in developing content and strategic messaging to appeal to the target audience. From here a varied range of marketing tools were created including; sales kits, brochures and a website design. We later helped create internal tools for proposals and update documentations.

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WHAT THE CLIENT SAID.

Scott and the team at PSD Brand Design recently took care of the production of our new brand concept and all of the marketing material for The Property Bloke, from the initial brochure to our brand website.

I cannot fault the team through the entire process, they are always attentive to every minor detail and it is no drama at all to contact them anytime with any questions, no matter how big or small. I would highly recommend PSD to anyone looking for the absolute best in brand design and development!

Wayne Jessup – Director